Did you know that chinese gay dating app Can Blued become a huge icon for the LGBT community in China?
That's right! The app is planning its initial public offering for the United States. And by all indications, the tool can raise up to $ 200 million.
In fact, many claim that this app can become a true unicorn. What does this term mean? Well, in the language of the market, this term is used to designate startups that manage to reach a market value of US$ billion. Among some of the companies that have already achieved this goal are Nubank, 99, Movile, TFG and PagSeguro.
The Chinese app is a real hit not only in China but in many other countries. It's like a more elaborate Tinder.
It is a social network type, but dedicated exclusively to the gay public. It was launched in 2012, and since then it has become extremely popular, mainly because it is completely free.
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Currently, the Chinese gay dating app has 27 million users, mostly from China. There are even many people who end up traveling to the country and take the opportunity to use the social network.
The exclusive social network for the gay public is available on Android and iOS. At the moment, the tool is valued at $600 million, but it looks like it will soon become one of the world's unicorns.
The Chinese gay dating app is not doing so well for nothing. In addition to being a social network aimed exclusively at the gay public, the tool also has several advantages:
One of Blued's differentials is that it allows users to do lives. Thus, it is possible to show more about the community and also about everyday life.
Including, it presents a dynamic very similar to IGTV and Youtube. This is because it is possible to have followers or even fans.
The most interesting thing is that the transmission is monitored 24 hours a day. Also, for those who want to do a more intimate live, it is possible to create a private one.
The proposal of the Chinese gay dating app is precisely to create a sharing environment free of prejudice. The gay public can show their daily life without any fear.
The grid works similarly to features in other dating apps. Basically, it shows profiles close to the user's location, who manages to have private conversations with each one.
In addition, the user still has a wide variety of filters. Thus, the results of searches by proximity will only show profiles that are of interest to you. Whether it's because of appearance, age or even tastes.
Another differential of this Chinese gay dating app is that it has the ability to create groups. In these spaces, users have complete freedom. Be it to discuss hotter topics or even combine “rolês” together.
While some social networks are still developing monetization options, Blued already has Feijão, which is its official cryptocurrency. It can be obtained from live broadcasts and later transferred to the user's bank account.
As a result, many people have already seen this Chinese gay dating app as an opportunity to become influencers for a very niche audience. This feature is still being perfected, but it already works very well.
Another great advantage of Blued is that you can login via Twitter, Facebook or Google. In addition, it also allows you to create an ID, or login by mobile number.
The gay dating app even has the option to sync posts on Instagram. The application manages to keep the photos and videos of the last 30 days.
With this, the user manages to have more dynamism, since he doesn't have to post exactly the same thing on several different social networks.
These are some of the differentials of this chinese gay dating app. It has several other features already planned. However, everything will depend on how the negotiations will be when the public offering is opened.
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Negotiations for the Chinese gay dating app are in full swing. The company has already held some meetings with potential advisors to coordinate the IPO. However, all investors do not want to be identified for now.
The forecast is that the share offering will take place in 2020, and if everything goes according to plan, Blued should reach a value of US$ 1 billion, earning the title of unicorn.
And the story behind the Chinese gay dating app is very interesting. It was created by former police officer Geng Le. Before the application, the professional anonymously maintained a dating site for gays, but when his bosses found out, they fired him.
It was then that he came up with the idea for the Chinese gay dating app, and today he is an icon of the Chinese LGBT community. Many people wondered why Blued made its initial public offering in the US.
And the answer is that the country offers a simpler process and stronger capital markets. It is no wonder that hundreds of startups migrate to the United States and settle mainly in Silicon Valley.
Geng's big challenge will be convincing other investors to help expand the Chinese gay dating app. That's because China has few legal protections.
And for the app to be even more successful with the news, a certain tolerance from the government is necessary, as well as social acceptance by the population.
However, as all talks are still in their initial stages, not much is known about what will be negotiated.
Want to check out the features of the Chinese gay dating app Blued up close? So be sure to access your app store. The tool is available for Android and iOS.
